The scope for Indoor play areas in India
Indoor playgrounds serve an increasing need in our society. Studies show that children are less active and less fit than they were even five years ago, probably due to increasing time in front of Smartphones/ television and high calorie-high fat diets. Less active children have a high risk of overweight and other lifestyle diseases.
As people have become more aware of the healthy aspects of their lifestyles, the number of adult health clubs, recreational activities in India has increased dramatically. This trend will continue as parents attempt to provide a healthier lifestyle for their children and themselves. Another area of parental concern is their children's safety. The indoor play centres are safe and injury-free as kids are provided with soft play equipment. The trampoline and play structure are selectively given soft cushioning to ensure maximum safety.
The extreme outdoor weather conditions won’t affect the playtime and the play centre can function the whole year on a daily basis. It means the entertainment will not get affected by heavy monsoons or extreme summer heat. Nationally, as well as locally, concern for the physical well-being of children has created a further need for a safe play environment.
According to the Indian Association of Amusement Parks and Industries (IAAPI), the entertainment sector in India is expected to grow at a compounded annual growth rate of more than 30 per cent with annual revenue of about 315million USD and estimated to grow by 884 million USD in the coming two-three years.
The families living in Kochi a city in Kerala, India spends a good amount of their monthly income on recreation. Per-capita expenditures on children's activities are likely to rise as families with children spend a larger percentage of their income on family day outs. Especially most of the people in Kochi are living in flats and apartments with not much open space for children to play. There isn’t any family entertainment centre for the children to play freely and adults to relax in the nearby places. The FEC will offer a refreshing ambience for the children as well as adults.
In addition, there are relatively few alternatives for children's birthday parties and private events. Indoor Play areas will be able to immediately fill this void in the market by providing extensive recreation, entertainment, and restaurant facilities for children and adults to play in and explore. Within 1 year, Indoor Play areas will be known as the primary recreation facility for people of all ages and the destination of choice for family get to gathers, private parties and corporate events. Indoor Play area’s safe, secure, and clean environment will assure parents while providing opportunities for their children to have fun in a stimulating environment.